Latest Hunting Apparel Trends for 2024

The Hunting Apparel market is growing fast, and it's set to hit a huge¹ by 2030. Between 2024 and 2030, it will grow by 3.32% each year. This growth shows how much people enjoy outdoor activities and care about ethical hunting. Brands like American Stitchco Inc., DICKS Sporting Goods Inc., and Kryptek are leading this charge.¹

As the hunting season nears, smart hunters are looking out for new trends in hunting wear. They're finding new camouflage and better ways to stay dry. There are more and more options to help hunters do better and get closer to their targets.¹²

Key Takeaways

The global Hunting Apparel market is expected to reach million US dollars by 2030, growing at a compound annual rate of 3.32% from 2024-2030.¹
Leading Hunting Apparel manufacturers include American Stitchco Inc., DICKS Sporting Goods Inc., Kryptek, and more.¹
The Hunting Apparel market was valued at USD million in 2023 and is projected to grow to USD million by 2030.¹
The Hunting Apparel market is expected to grow at a CAGR of 3.32% from 2023 to 2030.¹
The global Hunting Apparel market was valued at USD 1068.6 million in 2019 and is projected to reach USD 1624.3 million by the end of 2026, with a CAGR of 6.2% from 2021-2027.²

Introduction to Hunting Apparel Trends

Hunting clothing has come a long way, shaped by the evolving needs of those who love the outdoors. Today, keeping up with the newest trends and technologies in the market is key. Whether it’s better camouflage or improved weather resistance, hunting apparel changes how hunters tackle their adventures.

The Evolution of Hunting Clothing

Lasting changes have taken place in the world of hunting apparel trends. Brands are continually improving the look and use of their products. The Hunting Camo Clothing sector is expected to surge in the years ahead, between 2024 and 2031.³ Big names like Cabela and Under Armour are leading the way, making advancements in materials and designs for hunters worldwide.

Importance of Staying Up-to-Date with Trends

Staying current with the latest hunting apparel trends is essential. It ensures you're in sync with the growing Hunting Apparel Market, which is set to expand steadily until 2030.⁴⁵ By adopting new hunting apparel innovations, hunters can enjoy better concealment and up their chances of a successful hunt.

Camouflage Innovations

Hunting lovers always look for the newest camouflage innovations. Being hidden in the environment is vital for a successful hunt. Top brands in Hunting Camo Clothing, like Cabela and Under Armour, are leading the way. They create camo patterns and designs that look real and work well.⁶

Advanced Camo Patterns and Designs

Old camouflage patterns are changing. Technology is being used to make new, realistic patterns. These patterns work in many types of hunting spots and weather. Layering systems are a hit because they work well in changing conditions.⁶ TideWe and other brands use new printing and material methods for great hiding.⁶

New Materials for Enhanced Concealment

Along with cool camo patterns, hunters get new materials for hiding. There are clothes that are light and let your skin breathe, good for hot hunts. Others are waterproof and block the wind, perfect for waterfowl hunting.⁶ Scent-blocking in clothes is a big plus for those hunting big game. It keeps your smell from the animals.⁶

As the hunting apparel and hunting gear markets grow, new camouflage innovations are very important. They improve hunting and hunters' experiences.

Hunting Apparel Trends

The hunting apparel market is on the rise. It's set to hit USD 2476.5 million by 2031 with a growth rate of 4.14% each year.⁵ The COVID-19 situation slowed things down initially. Now, a focus on high-tech hunting wear is back.⁵

KUIU is a standout brand. They offer hunting gear that's top-notch for all needs. Their Encounter system, for instance, works well for those hunting deer at a height in cooler weather. It includes layers that shield against the wind and let your skin breathe, all without shining.⁷

The market is also big on blending tech into the clothes, like clothes that stay dry and don't smell. Plus, using materials that are eco-friendly is a must.⁵ These advances are to keep hunters sharp and their hunts impact low.⁵

Hunting gear comes in many forms, from jackets to pants. It sells in stores and online, both being important for hunters everywhere.⁵

Choosing the right gear depends on the season and where you'll be hunting. Loyalty to a brand is also important to many hunters.⁵ Still, there are challenges, like how some see hunting negatively and financial swings. Yet, the market is set to grow. North America leads this growth because hunting is deeply rooted there and it offers a wide range of terrains.⁵

Industry giants such as VF Corp., Clarkfield Outdoors, Cabela, KUIU Ultralight Hunting, and Gamehide are at the forefront. They keep creating new products and tech to meet the changing needs of hunters.⁵

Weather Protection and Layering

Getting ready for the hunting season means preparing for all kinds of weather. Staying dry and warm is key to a good time outdoors. The market for hunting clothes is growing fast. It's expected to go from US$1.2 billion in 2023 to US$2 billion by 2030. This shows how important it is to have the right gear.⁸

Waterproof and Breathable Technologies

Hunting gear must face the elements but also let your skin breathe. KUIU, for example, designed the Encounter system. It uses layers that keep you warm but also let moisture out. These kinds of clothes are perfect for hunts early to mid-season where whitetail deer are the target.⁹ They keep you dry and comfy all day.

Insulation Advancements for Extreme Conditions

When the mercury drops, being properly insulated is crucial. There are now five layers of clothes for hunters, from the innermost to the outermost.¹⁰ Items like down coats and Primaloft vests offer essential warmth. They're complemented by wind-blocking softshells and hardshells. These clothes let hunters take on any weather, even the harshest, with ease.¹⁰

Scent Control Advancements

The hunting world is always changing. Today, hunters need good scent control in their clothes more than ever. Sales of clothes with scent control went up by over 30% last year.⁶ This change shows that hunters want to hide their smell. They do this to hunt better and have more success.

Odor-Eliminating Fabrics and Treatments

Big hunting brands are now making clothes that kill odors. TideWe's technology is 15% better than the rest at stopping human smells.⁶ Most hunters, about 67%, look for clothes that stop scents. This shows many hunters want odor-killing features in their gear.

Brands like ScentLok are in the lead with their tech. Their Carbon Alloy stuff sucks up and kills smells, giving hunters a big edge.

TideWe is now making 25% more money in the hunting market.⁶ This shows that hunters value hiding their smell. And they're ready to pay for clothes that help them do it well.

scent control advancements

Quiet and Lightweight Fabrics

The hunting world keeps changing, and now, quiet fabrics and lightweight apparel are very important. These are crucial for hunters who want to stay hidden and move easily. They're choosing new materials that don't make noise and are light, making them better hunters.¹¹

Silent Fabrics for Stealthy Movements

Fleece, wool, and softshell are your best bet because they're quiet. They're much better at letting you move without being heard than louder, hardshell jackets or certain synthetic ones.¹¹ Silent fabrics make it easier to sneak up on what you're hunting. This boosts your chances of catching your prey.

Lightweight and Packable Apparel

Now, there's a big focus on making hunting clothes ultralight. The goal? To help you move better and feel less tired. Lately, what your clothes are made of and how they're made is important for lasting wear.¹¹ Companies like KUIU are at the forefront. They offer gear that's light and easy to pack, keeping hunters comfy and on the move.

Thanks to quiet fabrics and lightweight apparel, hunters can be much more effective. Whether you're walking through thick bushes or sitting silently up in a tree, these modern hunting clothes are changing the game.¹¹

Hunting Footwear Trends

With hunting season almost here, everyone's looking for the perfect hunting footwear. The hunting boots market is expected to grow. By 2033, it could be worth US$ 7287.36 million.¹² When 2023 started, the market was valued at US$ 4431.42 million. This shows a steady growth from 2022's US$ 4200.4 million.¹²

Waterproof and Insulated Boots

Hunters often pick waterproof and insulated boots. They look for boots that keep out water, keep them warm, and are reliable.¹² These features also guard against dangers like snakes. As a result, high-quality hunting footwear is in high demand. It has to be comfortable, sturdy, and great for running.¹²

Traction and Stability Advancements

Good grip and steady walking matter a lot to hunters. Traction and stability are key in their footwear selection. Manufacturers work on the construction, use special materials, and add new tech. This makes their products stand out. Vulcanized rubber is a top choice because it's tough, lasts long, and helps grip surfaces well.¹²

Hunting footwear is always changing to meet hunters' needs. They want gear that's not only safe and high-performing but also blends well with their other hunting apparel. This makes their hunting experiences efficient and unified.¹²

hunting footwear trends

Versatile and Functional Designs

The hunting apparel world is changing. It's moving towards designs that do more. These designs meet the many needs of today's hunters.¹³ Now, hunting gear doesn't just work well. It also looks good and fits personal styles. This change makes hunting apparel appeal to a broader group of people.¹³ Brands are mixing traditional hunting looks with modern design. The result is clothes you can wear both in the wild and in town.¹³

Convertible and Adjustable Apparel

Hunters want clothes that can change with the weather and what they're doing.¹³ They look for gear that can be adjusted to fit their needs. This is especially true while hunting or camping.¹³ Clothes with features like detachable hoods, changeable pant legs, and adjustable cuffs are becoming more popular. These additions make hunting outfits more practical and comfy.¹³

Strategically Placed Pockets and Features

Hunting clothes now come with smartly designed pockets and features.⁶ Hunters need their gear to be versatile and functional. They want clothes with pockets that are well-placed, making it easy to carry gear and improving movement.⁶ Innovations include pockets for hand warmers and zippers for extra air when needed.⁶ These small details help hunters deal with different weather and do better while out in the wild.⁶

Key Trends	Percentage
Hunters prioritizing versatility and functionality in hunting apparel	⁶A%
Hunters seeking clothing with the latest trends like scent-control technology and versatile layering systems	⁶X%
Advanced camouflage patterns mimicking natural surroundings gaining traction in hunting apparel sales	⁶Z%
Hunters opting for layering systems in their hunting attire	⁶Z%
High-quality materials indicated as waterproof and resistant to tears in hunting clothes	⁶Z%

Conclusion

In recent years, hunting apparel has shifted to offer both utility and style.¹³ Companies such as KUIU, ScentLok, Hunt Monkey, and more have created innovative systems. These are made for better performance, versatility, and hiding during hunting. The global market size for hunting apparel was USD million in 2023. It's expected to reach USD million by 2030, growing by 3.32% each year from 2024 to 2030.

Traditionally, hunting clothes were all about staying safe and hidden. But today's hunters also want their outfits to look good. This has led to the use of advanced fabrics in hunting wear. These new materials offer better breathing, push moisture away, and keep you warm.¹³ You'll also find a wider range of colors and patterns now, including bright accents with the classic earth tones.¹³ There's a mix of city and country vibes in some hunting clothes. This shows how people from all walks of life find a way to express their unique style.¹³

The trend in hunting outfits is moving towards being both handy and stylish. This is thanks to new materials and tech, plus the varied wants of today's hunters. By keeping up with what's new, hunters can choose outfits that not only improve their hunt but also let them show their personal flair.

FAQ

What is the current state of the global Hunting Camo Clothing market?

The demand for hunting camo clothing is growing fast. Companies like Cabela, Under Armour, and others are leading this market. Their clothes use top-notch materials and camo designs that actually work. These outfits help hunters blend in with nature while also being functional.

Who are the key manufacturers in the Hunting Camo Clothing market?

Major players in the hunting camo market include names like Cabela, Under Armour, and WL Gore. Others are Williamson-Dickie, Intradeco, and more. Their products are well-known for high quality and effective camouflage.

What is the projected growth of the global Hunting Apparel market?

In 2023, the hunting apparel market was worth USD million. By 2030, it's predicted to hit USD million. This rise is thanks to a steady 3.32% annual growth rate from 2024 to 2030.

What are some notable players in the Hunting Apparel market?

Top names in hunting apparel include American Stitchco Inc. and BPS Direct LLC. Also, Clarkfield Outdoors and Compass Diversified lead the pack. The study highlights many more key players in this competitive market. Each brand focuses on creating effective and versatile hunting gear.

What features does the KUIU Encounter system offer for whitetail hunters?

KUIU designed the Encounter system specifically for whitetail hunters. It's perfect for those in treestands during early to mid-season. The system includes soft layers and fleece for warmth that don't make noise. This gear keeps hunters hidden and comfortable.

What stealth-focused features does the KUIU Encounter Jacket have?

The Encounter Jacket from KUIU is all about staying quiet. It features special hand pockets and zippers that don't make a sound. Its material is not only silent but also fights off odors.

What technology does the ScentLok Saddle Hunter Jacket and Pant use to control odor?

The ScentLok Saddle Hunter Jacket and Pant use advanced Carbon Alloy technology. This tech soaks up smells, keeping hunters undetectable by game.

What additional features does the KUIU Encounter system offer?

The Encounter Jacket comes with safety harness compatibility. It also has pockets to keep your hands warm. Plus, it includes zips in the armpits for cooling down when needed.

What other innovative hunting apparel brands are emerging?

Brands like KUIU, ScentLok, and others are bringing new hunting apparel to the scene. These brands focus on high performance and hiding hunters effectively. Whether you're in the woods or the mountains, they've got you covered.